Are you an aspiring women entrepreneur? You are building a dream business for you. But due to covid-19, everything is locked down. You can’t go to the office, take care of your business as usual or go out in general.
That means you have an ample amount of free time in your hand. Instead of wasting it by meaningless social media scrolling and watching movies, use this time to upskill yourself, to become a better, more up-to-date version of yourself.
And to make this easier for you, we put together a list of skills that will help women entrepreneurs an edge over others when things get back to normal.
The top five crucial skills you need to learn when in lockdown are:
1.Effective communication
You cant scale your business if you don’t communicate well. And lockdown is the perfect time to practice effective communication. It will come a handy way in every situation that you face as an entrepreneur. To charm your customers, to make them retainers, effective communication is essential.
2. Networking
After communication, the next skill you need to learn is networking. We are in a lockdown. People are all inside their home, looking at their phones. But it is the best time to network. Social media platforms like LinkedIn is a great place to start. The more people you get to know and interact with, the more opportunities you will find. Take parts in webinars, seminars, join our social club SHEconnects to become a part of women empowerment club.
3. Create a Business Plan
As an entrepreneur, you should know how to create a business plan. Learn how to do that in this lockdown. This will pay off not only in front of investors but also for your own clarity of mind. Your business plan paves a path for your business, and it will also help you change course in the changing market.
4. Data Analytics & Market Research
As an entrepreneur, you should learn to do market research. It will provide you with information about your own industry which will help you develop your own business plan. There are various online tools available to do market research nowadays. It would be best if you learned using those tools.
5. Social Media
If you want to get your brand to grow, you need to learn how social media works. And you need to choose the platform where are your target audience is. It would help if you learned how to market your business in the social media channels. There are online courses available for all of these skills. As a woman entrepreneur, “I Don’t Know” should not be in your dictionary.
So are you an entrepreneur? Have you thought of acquiring any of these skills amidst this lockdown? No! Think again.
If you need motivation, our women networking club SHEconnects can help you. We are a team of highly driven women supporting each other with women empowerment and entrepreneurship.